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“Be creative and you’ll stand out”: Create Memes for Your Marketing

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How to Make a Meme For Your Small Business

Memes are all the rage on social media these days. It’s not hard to see why, they are creative and fun! There is no limit to what you can do with memes; it’s up to your imagination. In this blog post, we will show you how you can create your own social media memes for marketing purposes.

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Know your Internet Meme Keywords

Knowing what basic memes to search for and using your keywords will ensure you find a good meme to copyright.

One way you can find a good successful viral meme to copyright is by typing your keywords into the search bar on Instagram.com and scrolling through your results, looking for something that would be suitable for marketing purposes. If you’re not sure what Instagram memes are popular right now, just ask around! Your friends or family members might know. You can also use the same method on Google.com or any other social media to find the latest memes.

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Find Already Popular Memes

After you search for your next meme, make sure to find ones that are already popular in your niche. This is will help you get engagement on the post you make. If you make a meme that is similar to one already popular, your Instagram post will share the same traffic as theirs.

Make Your Photo Meme!

Once you’ve found a meme for marketing purposes and ensured it’s something only people in your niche would understand; go ahead and create your new meme!

I would suggest using Canva.com as you can use it for free until you are using it every day like me! Or if you have a graphic designer send it over to them. Or you can use Imgflip.com meme generator free.

TIP: Make sure to use the font IMPACT as this is the normal font found on memes.

“Copyright” is what is on the meme, do not plagiarize what is written, change it up a bit!

Create a Call to Action

Don’t do all this work for your social media and forget to tell your audience to do something! As a small business, you want people to be calling you, emailing you, or heading to your website to buy something! Make sure to tell them that in the caption. And in EVERY caption you post on your social media!

Add your Logo to your Meme

Putting your logo and even your website or phone number on the meme will remind everyone who created the content, so if your meme gets shared by others that basically free advertising! Sometimes people like to make their logo a little transparent so its not so prominent. Make sure to place it somewhere no one can crop it out as well!

Schedule for the Right Time on Your Social Media

Uploading your meme at the right time on social media is key to getting traffic. If you post it during a time when people aren’t paying attention, they might not see it!

Tools like Hootsuite can help with this by letting you know the best times to post for each of your social media platforms. You can also research Facebook Business Suite or Smarter Queue analytics for more best posting times.

Post Your Meme

After all that work, you’re almost done! Post your meme to your social media with the best caption/call-to-action and wait for engagement. And if it doesn’t get much, try again next week at a different time! Remember how we said social media is like fishing? Sometimes you have to go back and try again!

We hope you found this blog post helpful in creating your own social media meme for marketing purposes. If not, don’t worry, we’re here to help! Contact us for more information, or leave a comment below and let us know how it goes!  

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