Posted on Leave a comment

How to get Local Internet Leads Yourself!

All small businesses need customers. It is what fuels their cash flow and well, keeps them open for business. If you can funnel local internet leads to your door, you will have customers for your business!

Getting Local Internet Leads

Past Lead Generations Strategies

Back in the day, you used to hear the phrase “Location, Location, Location!” This phrase is not in the midst of changing to something like, “Digital Marketing, Digital Marketing, Digital Marketing!”

Now your business MUST on the internet. You cannot just put an ad in a yellow book anymore! Hell, even a magazine might not return much return on investment.

Present Internet Lead Generation

The Yellow Pages are dead, print media is on the downfall. Where are you going to advertise your business? Why the internet of course! More internet organic traffic will really boost your business if you work at it.

Local internet lead generation will be the #1 client attractor for almost any business in today’s age. If you don’t content market you might miss half or even all of your potential clients. And if you are a business owner you know, clients = revenue. Content Marketing is a must

Content Marketing Strategy for Small Business

  • Blogging
  • Social Media Posting
  • Email marketing
  • Reviews
  • SEO on blogs & main website
  • Reputation management

Blogging Lead Generation Process

When you pinpoint the transactional keywords for your business, then write an excellent blog post about that keyword while adding your contact information at the top of this blog post, you can create an online lead generation powerhouse on your website! Most people do not do this and they never get any use out of their website. It just sits there looking pretty. Make your website work for you!

When you pinpoint the transactional keywords for your business, then write an excellent blog post about that keyword while adding your contact information at the top of this blog post, you can create an online lead generation powerhouse on your website! Most people do not do this and they never get any use out of their website. It just sits there looking pretty. Make your website work for you!

Social Media Posting for More Local Leads

Every one of your potential local internet leads is well, on the internet. Below we will list some of the platforms we recommend you post on almost every day.

Email Marketing for Local Leads

Are you capturing your customer’s emails on your website and updating them at least 1 time a month? Interested customers will gladly give you their email and you can notify them directly by email instead of relying on the social media algorithm.

Reviews for More Online Lead Generation

Gathering reviews should probably be #1 on this list. When someone is looking for your product or services they look at what other people have to say about them first. Ninety-three percent of consumers say online reviews have an impact on purchasing decisions.

SEO Internet Lead Generation Process

If you don’t have enough words on your website you might not be even showing up for your clients when they search for you. There are also technical things like setting up Google Analytics or Google Search Console that might impede your local lead generation as well.

Local Lead Online Marketing Reputation Management

Engaging with your customer is the most effective internet lead generation strategy. If you just post or let others post about you but you never interact, you can not look genuine. Customers LOVE when you respond to their comments or concerns, even like their post or comment on their content. This means on all platforms, even reviews.

If you made it this far you can see that there are a lot of components to this list. Being as you are a business owner you might not have time to execute all of the above but I encourage you to understand these at a basic level. All businesses and budgets are different so it’s up to you to decide how much you do and how much you pay someone else to do. But if you perform just some of these steps you will start local leads online!

Posted on Leave a comment

The 3 Most Important Social Media Success Factors for Small Businesses

Posting Frequency

Having content to post on your social media is the most important part of having social media. If you aren’t telling your story all of the time, people may forget about you. Make sure you are “touching” your audience with your product or service.

Posting Times

Your specific audience gets online and engages at different times of the day. If you end up only posting 1 time at 3:00 AM on Tuesday, you will have less reach than if you post right when all of your customers are on the toilet or scrolling their favorite social platform.

Call to Action

Randomly posting good pictures and telling a story is almost meaningless if you aren’t getting your audience to engage with you. Engagement is the most important metric of social media and you will want your audience and customers to interact with you! Do you want your customers to call you? Add your phone number in your content. Do you want your customers to email you? Add a contact box.

Oh look, just like this one right here:

Monday
9:00 am – 5:00 pm
Tuesday
9:00 am – 5:00 pm
Wednesday
9:00 am – 5:00 pm
Thursday
9:00 am – 5:00 pm
Friday
Closed
Saturday
Closed
Sunday
Closed
Randi Bagley

Randi is a local internet leads guru. She generally wants to help her clients get more customers and grow their business with leads from the internet.

Posted on 3 Comments

Why Search Engine Optimization Marketing Services Suck/s

Do you hate search engine optimization marketing services?

 517-583-3307

I honestly don’t blame you. They are the worst. They take advantage of you, they rob you blind, deliver poor service and half the time have no idea how to deliver the solution you need. Let me explain why I feel this way and the warning signs you need to watch out for when you are looking for an SEO solution online. 

 

You Never Know Who’s Running The Show

One of the biggest issues with SEO marketing services is that you can never be sure who you’re dealing with. Nine times out of ten they’re not even in the country! If you’re trying to rank in America you have to wonder how a team in India is going to know what you need. 

The reality is that they won’t because SEO trends aren’t always international. Attempting to form a business relationship with an international company will also mean that there could be communication issues. This can make it more difficult to get the service you want, need and more than likely paid an arm and a leg for! 

This is one of the reasons why I always make myself completely available to my clients. I’m only too happy to meet them in person because I think there’s a lot to be said for face to face meetings. It provides a clear form of communication and keeps everything transparent. 

They Sell Things You Don’t Need

Even the term SEO marketing bugs me beyond belief. Marketing suggests a sales pitch. We don’t like selling things people don’t need.

 It’s a lot like when someone rings your home and try to sell you new windows when your current windows are fine. What you actually need is a new washing machine. But they don’t know that because they don’t know you and neither do these SEO companies. 

They don’t know what your website needs so they deliver a cookie-cutter service with everything including the kitchen sink. It’s excessive, it’s expensive and there’s another issue.

It Doesn’t Work! 

Some of my clients have experienced horrendous ordeals with ‘SEO marketing experts.’ After spending $800 a month they have seen…nothing. No improvements, no changes to ranking, nothing, nada, zilch. 

Of course, if you put these companies under the microscope it’s easy to see why they can’t deliver. Their sites often don’t have high rankings themselves and don’t even have the basic stuff like an SSL. This is a standard security feature that virtually every site should have and most SEO pros don’t. 

A lot of these sites are shady and the ones that aren’t have forgotten a crucial detail.

SEO Should Be Simple

The big secret that these sites don’t want you to know is that you don’t need to spend a fortune to gain results online. All you need to do is ensure your site is technically sound with great, keyword-driven content that provides a funnel for potential customers. That’s what you want, that’s what Google wants to see and that’s what business owners need. 

A simple solution that delivers and cuts through the nonsense that you’ll find from the self-proclaimed SEO marketing pros elsewhere online. They are nothing short of the cold callers of the digital realm, attempting to sell you things you don’t need, don’t want and that – most importantly – don’t work.

Where Business Internet Leads Comes In

We don’t want you to get sucked into someone overseas who doesn’t communicate or tell you what is going on. We want to be your home bases technology solution for you and your business. We are real Michiganders who understand the internet and want to help.

 

Email

contact@businessinternetleads.com

We know you have questions about getting business internet leads.

 

Locations

Greater Middle Michigan Area. Grand Rapids, Kalamazoo, Jackson, Detroit, Lansing

 

Social

Facebook
Instagram